President Charles E. Friley, being served a slice of cherry pie. The VEISHEA cherry pies are a long standing tradition. Pie baking and sales are managed by students in the Hotel, Restaurant, and Institution management.
1949 VEISHEA queen and her attendanta. Front row (left to right): Mirm, Keilman, Dorthea Kuschmann; center: Eleanor Rickman, queen; back row (left to right): Joan Wienhardt, Pat Hussey.
The Iowa State marching band in the 19673 VEISHEA parade. Frank Piersol, Director of Bands, walks ahead of the band, the drum major and four batton twirlers.
A 1967 VEISHEA parade float. The Sigma Nu float ""Cinderella"" depicts Cinderell's pumpkin carriage being drawn by four horses away from the castle at midnight.